Archive for the 'Marketing' Category

Nail Salon Furniture - Essential Equipment and Supplies for Your Business

August 02nd, 2008 | Category: Business, Educational, Marketing, Other

A nail salon is one specializing in nail arts, manicure, pedicure, and some services that are also offered in ordinary salons. These salons usually have skilled technicians or artists who are always ready to make your nails as their canvass for their latest masterpieces. The special services in a nail salon like any other salons also require a set of special nail salon furniture. With the high rising prices of furniture, smaller nail salons can’t afford to buy the original brand new furniture, equipment and supplies from prominent manufacturers. Thanks to the availability of the same products that are offered in a slightly used condition, the starters and the smaller salons can have the same furniture that is supposedly only available in the bigger salons afforded by salon owners. (Read the full post about ‘Nail Salon Furniture - Essential Equipment and Supplies for Your Business’…)

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Criminal Recycling: Thieves Target City Manhole Covers

July 28th, 2008 | Category: Marketing

A friend of mine recently took all of her sly gold jewelry and sold it for a couple of hundred dollars. She did it because business is bad, she needed the specie, she doesn’t wear the jewelry.

She is not the only one who has recycling metals for cash on the brain. Seems that with the soaring require to be paid in steel , there is now a real problem in cities throughout the country where criminal recyclers are helping themselves to incorporated town manholes covers. Recycling a manhole capsule brings in about  $20 at the scrap yard.

(Read the full post about ‘Criminal Recycling: Thieves Target City Manhole Covers’…)

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Minimum vs. Livable Wage

July 27th, 2008 | Category: Marketing

Last week, about 2 million workers got a salary boost — the Federal minimum wage increased from $5.85 an hr to $ 6.55. Predictably groups advocating for small businesses say the increase will mean that workers resolution get fewer hours, some people will get laid off, purchaser service will deteriorate, and prices will increase.

Last week, the Labor Department reported the fastest inflation since 1991 - 5 percent for June compared with a year earlier. Energy costs soared well-nigh 25 percent. The price of food rose added than 5 percent. ; So the minimum bet hike is ”a drop in the bucket compared to the increases in costs, declining strive market, and declining household wealth that consumers be obliged experienced in>the past year,” Lehman Brothers economist Zach Pandl uttered.

(Read the full post about ‘Minimum vs. Livable Wage’…)

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Soaring Chennai Property Prices - Boon or Curse

July 26th, 2008 | Category: Business, Educational, Marketing, Other

Chennai is in a position to emerge as a next realty tech hub after Bangalore but the increasing property prices are deterring its path. The city is witnessing a rising demand for economical qualitative office space and housing. Chennai property prices are swinging as the real estate values are increasing at some places and decreasing at others.

Chennai properties at old Mahabalipuram road are witnessing a downfall in transaction rate. Of the total 4 million sq ft of space only 1.7 million sq ft were taken on rent and the vacant space accounts for about 11% as per C&W report. Reason cited by the property dealers in the city is these projects are overpriced and are not able to find the actual buyer. (Read the full post about ‘Soaring Chennai Property Prices - Boon or Curse’…)

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5 Small Business Marketing Mistakes to Avoid

July 24th, 2008 | Category: Business, Educational, Marketing, Other

Small business owners can have a hard time finding the right ways to market their product or service. There are plenty of right ways to do things, and plenty of wrong ways. Here is a brief overview of some of the mistakes to avoid when marketing your small business:

Mistake #1: Not researching your product need
Many people have a wonderful idea of a product that is needed in the market, and then spend all their money to create it. You need to research the market first to make sure there isn’t already a similar product out there, and whether there is even a need for your product.

Conduct market research, hold focus groups and only make a small run of your product - a few hundred or so – to test your target market with. (Read the full post about ‘5 Small Business Marketing Mistakes to Avoid’…)

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The DMV - Did You Know They Do All This?

July 21st, 2008 | Category: Business, Educational, Marketing, Other

Your city or state Department of Motor Vehicles is there to help you keep up to date on your automobile information. These days, modern communications makes getting information from the Department much timelier. You can get information about affordable car insurance and the insurance companies, and also can find good and reputable repair shops. These are just a few of the services that the motor vehicle department offers these days.

The motor vehicle department is an office where you may renew your driver’s license, and license plate tags for your car. You can even get personalized plates for your vehicles, although the personalized plate will cost more than the regular plate. (Read the full post about ‘The DMV - Did You Know They Do All This?’…)

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Would You Blow Off A Meeting With The CEO To Get A Haircut?

July 21st, 2008 | Category: Marketing

Sitting at a reception at BlogHer08 a woman that I did not know asked the question that BlogHers ask each other at these kinds of conferences. 

"What do you blog about?"

"Businss Culture," I related.  Realizing that I needed to highly finished I said,"For instance, I blogged about Best Buy’s Results Only Work Environment where you don’t have to business to meetings you don’t want to. "

It touched a nerve. This is a woman blogger who is also an executive at a major consumer products corporation.

(Read the full post about ‘Would You Blow Off A Meeting With The CEO To Get A Haircut?’…)

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Is Twitter Becoming A Customer Service Hot Line

July 21st, 2008 | Category: Marketing

Click Here to feel ABC Twitter Story

Adele McAlear, a marketing consultant who blogs at Marketing Monster has been tracking Twitter Traffic since ABC ran its story from one place to another Comcast having digital detectives reading Tweets to find and resolve issues of unhappy customers.

UPDATE 07/22/08: A manual search in search.twitter.com conducted 6 hours after the piece aired in the East, revealed more than 100 Tweets attributed to new users as a direct result of the ABC report. This does not account for new users who have signed up and not yet posted or have made their updates private (which, in itself presents a customer advantage issue for companies on Twitter who won’t see those tweets).

(Read the full post about ‘Is Twitter Becoming A Customer Service Hot Line’…)

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Jimmy Kimmel’s Head Writer Latest Woman Accused Of Sleeping Her Way To The Top

July 20th, 2008 | Category: Marketing

Want to start a believable rumor about a successful woman?

Suggest that  the real sense behind the woman’s meteoric career bear is because she’s putting in more couch time with the powers that be.

Earlier this week, a rumor hit the celebrity blogs that there was another woman involved in the Sarah- Silverman/Jimmy Kimmel separate. It wasn’t just in any degree woman. It was the head writer at the Jimmy Kimmel show.

Why  was this a rumor that "respected" idle talker blogs chose to popular censure — using the woman’s remembrance?

Turns deficient in their "evidence" for the rumor was that she had been promoted rather quickly.

(Read the full post about ‘Jimmy Kimmel’s Head Writer Latest Woman Accused Of Sleeping Her Way To The Top’…)

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Increase Productivity With Online Meeting Scheduler: When Is Good?

July 19th, 2008 | Category: Marketing

Trying to schedule a auditory when the people involved are not entirely upon the body the same calendaring system is usually an exercise in un-productivity.

A couple of weeks ago my friend Janet asked me to help facilitate a brainstorming session. She asked  a simple question, "When are you available in August?"

For the next five minutes we both looked at our calendars and bantered about more dates that worked for the both of us.

Janet then contacted the client and shared our dates.

(Read the full post about ‘Increase Productivity With Online Meeting Scheduler: When Is Good?’…)

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